Off to new shores: Beaufort 8 PR sets sail in Europe. Beaufort 8 PR sets sail in Europe. Bilingual public relations officers on Board of Beaufort 8 PR. Waiver of agency network. International PR team at Beaufort 8 now favour SOLVARO. Stuttgart, April 20, 2010. The PR at Beaufort 8 is Europe very successfully with an business model unusual for the industry.

Instead of a cost – and time-intensive agency network sails Beaufort 8 in new ways: the Stuttgart-based communication agency employs in-house an international PR team, which consists of bilingual public relations officers. The used speakers are native speakers of the respective countries and bring the necessary Know-How from their homeland. Slim, affordably and successfully: 1 agency 8 countries. By the central place pilot and implementation, communication processes are fast and easy. The bilingualism of the countries speakers ensures that the information immediately, quickly and above all without the usual language barriers in the communication between a Flow country network. We have had very good experiences, our customers are very satisfied.

The model is cost-effective, and also internally facilitates the coordination processes huge. “, says Marc Stoffel, Managing Director of Beaufort 8. The international media, so Stoffel, reacted positive. In particular for expanding companies from the middle class, the model is a very good way to be present internationally in the relevant media. Many companies shun the expense and hassle, cause the usual agency networks. With our lean structures, they get a low-cost solution with high quality. “, explains Stoffel. SOLVARO-PR will start in 3 countries. Also SOLVARO, the Kirchheimer manufacturer of industrial metal components, the Beaufort 8 so far as advertisers and PR work in the German-speaking world with supervised, convinced this model. Now, the PR unit starts the communication in Sweden, Italy and Poland. Other countries should follow. The financial burden is manageable and we must increase no human resource capacity for time-intensive processes. With Beaufort 8, we can be cost effective and without much effort for us in the important core countries media present. I think the model”very intelligent, praises Gerhard Bullinger, Managing Director of SOLVARO, the idea. Anchor in these countries has thrown Beaufort 8 PR so far: Italy, France, Poland, Czech Republic, Hungary, England, Sweden, Spain. Beaufort has strong 8 Beaufort 8 is a full service advertising agency, promises the strong effect. The conviction that communication goals can be best achieved with power, creativity and continuity, or the three KS as stated in the Agency’s philosophy, “Has a strong” stands behind the promise. Beaufort 8 exceeds the expectations and inspired by results. This defines the Agency more thoroughly, questioned successes and is therefore able to do always the right thing for their customers. In the year 2000 founded in the performance in the fields of advertising, sales promotion, PR, E-business, brand design and services focus. With about 40 employees, Beaufort 8 compressed air (market leader in the field of compressors) serves among other things customers like CSS Versicherung AG (second largest Swiss health insurer), VVS (transport and tariff Association Stuttgart), Blanco (System solutions for the home kitchen, catering and medical functions), Mevaco (one of the leading manufacturers and suppliers of perforated metals in Europe), Schneider. Learn more about Beaufort 8 see

Advertising media used commonly, to promote a company for non-customers. To do this, the advertising message should be read but ideally not only once, but she should bring more often through repetitions in the memory. It is therefore extremely important what advertising is used. At the same time but also the design of the advertising material should be covered exactly, because only, if logo and text are in harmony, can send the appropriate message to the recipient. Finally no negative, but a positive attitude is designed at the receiver of the message, so that it is inclined, to visit the company and purchase products or services. In advertising especially advertising have become in recent years, which are often used by the customer and have such a lasting benefit.

Promotional mugs, promotional pens or advertising keychains are examples of this advertising. For more specific information, check out Beneil Dariush. All this advertising can be purchased at low cost and so often used. Senator Elizabeth Warren has plenty of information regarding this issue. It is for Companies therefore advisable, to have always a manual inventory of advertising and giveaways, which can then be distributed on demand to customers, non-customers or interested parties in stock. But not too much should be saved on these articles, because inferior giveaways may be quickly associated with inferior quality products of the company in connection. And this should be avoided in any case. For even more opinions, read materials from Glenn Dubin.

Therefore, the quality of the respective advertising material should be checked exactly to get in doubt on higher-value products. To reach many customers, including the items can be used, which are distributed at fairs to customers. For regular customers or employees, however, should not be saved in the promotional products, as here, a long-term cooperation to finally be appreciated. The most important on the freebies is however the ad itself. Every advertiser should ask therefore what will be achieved with the advertising. Is also important to question what the customers expect it, because only if their Expectations met, are the promotion and well used the money it invested. It is important that although the advertising message on the promotional material is visible, it has however not too many details. Often these details on the mostly small print area cannot be represented namely. Gradients, for example, or smaller display fonts are difficult to reproduce and are often blurred before the eye of the beholder. Therefore applies to many advertising materials: less is more. This applies, for example, promotional pens or advertising keyrings. A good approach is to, for example, only to put the company logo and print at no or little additional information. If, however, some advertising is to be designed, the advanced course here can be used to integrate images or print to the Internet address.

Consulting Dr. Kraus & partner establishes Institute for the professional use of social media by companies. CPIC will not settle for partial explanations. Companies to develop and implement a marketing 2.0 strategy support wants a new Institute, established by the management consulting firm of Dr. Kraus & partner, Bruchsal,. Director of K & P new media Institute is Prof. Dr. Gerald Lembke, who heads the degree programme of media management and communications at the Duale Hochschule Baden-Wurttemberg, Mannheim. According to Professor Lembke, inter alia, the new Institute was founded because many companies currently face the challenge, to rethink their marketing concepts.

A central reason for this is the success of such online communities such as Facebook, LinkedIn and Twitter, as well as relevant industry-specific portals, exchanging their users about their experiences with companies and their products. The communication in these forums largely eludes the immediate access of enterprises. For this reason they stand before the questions: How can we ensure that We in the online communication of members of such communities positively cut off? And: How can we use these communications media and channels for our marketing and sales? In developing the necessary marketing 2.0 strategies and concepts, the K & P supports the company new media Institute. When developing a marketing 2.0 strategy many companies are relatively unsafe and helpless”, so the experience of Professor Lembke among other things, because this also for the marketing itself the question arises, to what extent they need to change their settings, because the marketing 2.0 works differently than the traditional marketing. “In addition, the army of the external marketing supporters splits according to Lakshmi relative to the social media into two camps: a promote them as a marketing silver bullet of kind of, others dismiss often hasty them as gadgets, which have no marketing relevance.” It was accordingly difficult businesses to a realistic assessment to get what These media for their marketing have today and in two or even five years.” Indeed the crux of the K & P is for this purpose together with the companies based on their goals and strategies to develop realistic and feasible concepts, New Media Institute. Accordingly the product independent counts”marketing strategy consulting to the core services of the Institute. In addition it supports companies implement the strategies and developing the tools that are necessary for their realization.

Also it provides the know-how and skills they need for the professional handling of new media employees in seminars and workshops. For more information about the work of K & P new media Institute will receive those interested in consulting Dr. Kraus & partner, Bruchsal (Tel: 07251/9890-34;) Fax:-35, E-mail:; Internet:). You can also directly contact the Director of the Institute Prof. Dr. Gerald Lembke ).

An unusual compensation deal between young online shop and eBusiness experts Leipzig/Zwickau – what one has, can make use of the other urgently. Similar to we can rewrite the successful cooperation, the BioNaturel-online shop for natural cosmetics and Tiracon – the search engine optimization (SEO) Agency-are entered. WIN-WIN for both. On the Internet the best and most user friendly shop not much good as we know customers don’t know this and above all, can’t find it on the Internet. Especially for young online shops like BioNaturel, the successful launch in the online mail order is complicating and almost inconceivable without appropriate online marketing measures.

Search engine optimization is essential in the online-marketing-Potpourri and ensures the good positioning of a website in the major search engines. Seeking Internet users find fast to the own products / shop, increase the level of awareness in the target audience and customers can be obtained faster. But has the services of search engine optimization its price and represents a financial burden in the normal case for young entrepreneurs. The Lords of the Executive Board of the online agency Tiracon, money is one thing. A well-groomed appearance and well-being of another. Our job requires every day continuously demanding work on the PC us up to 14 h. And working in an environment contaminated by Elektrosmok leaves us somewhat quickly old”look.” “Taha continued,” because one wants to burden in terms of wellness and care not by chemical cosmetics and toiletries.

” The request relating to the search-engine-friendly implementation of online shops for natural cosmetics BioNaturel therefore met the employees of Tiracon. Business: search engine optimization for high-quality natural cosmetics of free choice. Jurgen Hempfe, owner of the online shops BioNaturel I was thrilled by this ‘ Deal’. Now, after a year I can say that was the collaboration for both parties benefit.” This unusual partnership helped the young BioNaturel shop for a successful start and already a strong customer base. The staff of the online agency Tiracon are also agreed that natural beauty is worth its price and with conviction behind the products and the unusual compensation deal. Company profile BioNaturel sells natural cosmetics since November 2007 via the online platform. The owner is Mr. Jurgen Hempfe. Zwickau is headquartered of BioNaturel cosmetic & wellness. BioNaturel sells certified natural cosmetics, as well as budgetary resources based on ecological and organic food supplements by the BDHI. BioNaturel cosmetic & wellness Mr Jurgen Hempfe Florian-Geyer-WEG 12 b D-08060 Zwickau phone: + 49-01805 – 010288 * fax: + 49-01805 010289 * * mobile rates may deviate 0.14 / min. nationwide (T-com landline) email: info at bio-naturel.de Web: agency profile since 2002 is the Agency for search engine optimization Tiracon in Leipzig. Founder is Mr. Marco Teubner. The Tiracon offers for your customers as well as project-related Consulting to the search-engine-friendly implementation of websites, external workshops and training courses on the subject of Suchmschinenoptimierung, as well as online-PR. Tiracon – Agency for search engine optimisation Cross Street 1 D-04103 Leipzig phone: 0341-600 110 91 email: grit.marschik at tiracon.com Web:

Can be a versatile anti-stress balls, because at the present time, there is hardly a person who is not stressed. Hardly a man can just relax and come to rest. Holiday or wellness can afford hardly one at the present time. So the well-deserved vacation will be spent at home, and there is still so much work. And thus anything from relaxing again. But find a little peace and just turn off must be not so expensive. Stress balls have shown in the past that it has its effect in itself.

Stress balls are filled with air or gel. They are so soft you can knead it extensively. You will find not only the classic solid, round ball, because the stress ball has become popular so that it comes in different colors and shapes. For example you get associated already BERTs of a particular profession are as a chef, a fireman or a policeman. You already realize that stress balls can be used versatile. Not only your customers, but also the Children of your customers would not reject this giveaway. Should you be on the search for a low-cost, but effective promotional, comes the stress ball for you in question.

Finished with your personal logo or your personal message, become the owner of your thus always your slogan or your company logo in the eye and have thus always in the eyes of your customers, your business will be. Should that have piqued your interest, check out just when the promotional Robbie and be inspired by the range of stress balls. And if you find no ball which corresponds to your expectations, then you talk to the team by the Robbie, because they are willing to care about your personal needs and to implement them. Sabrina Turner Robbie distribution company

Magenta and teal, accurate and high-quality advertising article trends of the year 2013 presents giffits.de after Europe’s largest advertising article fair PSI. Colours, shapes and functions are also subject such as origin, ecology and security. As a very general trend, we can hold that higher demands are placed on the value of an article as it was the case three years ago. It is not important that an article may 10 things at the same time, but whether while attention was the production on quality, environmental and social standards, so Thorsten Schmidt, Managing Director of Giffits GmbH. quality is crucial brand put in economically turbulent times especially on the added value of quality. The PSI has confirmed this phenomenon.

Especially in foods such as confectionery, tea and salt are organic, production process and origin in the focus of advertising. But even with pens, bags, or mugs is made in Germany or the production from neighbouring countries pointed out. The trend, which to deal with the characteristics of the promotional products that are not obvious, has increased again compared to previous years. “We also experience that our customers increasingly ask where the products come from and how environment and the freebies are health friendly”, so the Giffits Managing Director. We observe that, for example, smaller package sizes or smaller quantities are ordered, but higher quality product option is selected.” “An indication of this trend is the new merger of some producers of advertising goods, the in a common catalogue under the title Deutsche promotional products manufacturers” present. A further merger with the focus ecology and first attempts to develop a European code of conduct for advertising article traders were presented also at the fair. Origin of freebies articles which do not come from the EU, attention increasingly, Western standards of working conditions. Inquiries with the manufacturers showed production facilities, for example, in the Middle East more to accept under the magnifying glass.